DISCUSSION: You don’t NEED all those asshole customers …. (via Thor Saleswarlord)

Source: https://www.facebook.com/saleswarlord

You don’t NEED all those asshole customers you hate to make money, you need to CREATE better customers… Peter Drucker said: “The purpose of a business is to create a customer” What we have done that has doubled the business every year for the last 5 years is be MORE and MORE selective about who we want, who we market to, and who we will NOT deal with – take this Drucker quote literally in your business and CREATE the customers you want – it’s not about reacting to who comes through the door its about DEMANDING and CREATING a better class of people – CHOOSING! SO what do you choose? Discuss?

Would love to hear your thoughts in the comments below 🙂

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